Thursday, March 5, 2015

Sony Announces New FE Lenses


All of us bloggers guessed wrong last month.  We expected Sony to announce a series of FE Lenses at CP+ and it took us by surprise when they didn't.  But Sony came through today announcing four new full-frame lenses for its E-Mount camera's.  Sony now has 11 FE lenses in its lineup.  The new lenses are: the 28mm f/2, 35mm f/1.4, 90mm f/2.8 macro, and 24-240mm f/3.5-6.3.
Sony is fulfill its promise to rapidly expand its lineup.  The main complaint (and a big reason many pros have not endorsed Sony's E-Mount camera system) is a lack of lens selection.  But Sony has promised to continue “the rapid expansion of [its] popular mirrorless camera system.”
So here are the new lenses and a brief description of each:
The 28mm f/2 is a wide angle prime lens that features a bright maximum aperture that’s great for landscape photography and handheld shooting, especially in low light.
Features include a high-grade aluminum finish, a light and compact design, “whisper-quiet” autofocusing, a 9-blade circular aperture, 3 aspherical lens elements, a length that remains constant during focusing, and multi-coating to suppress flare and ghosting.

It’ll be available in May 2015 for $450.
The new 35mm f/1.4 is a wide angle prime lens that Sony says will “showcase legendary Zeiss optical performance in a compact design”. It’s the first E-mount lens to have a fixed maximum aperture of f/1.4.
Features include a minimum focusing distance of ~1 foot, a 9-bladed circular aperture, 3 aspherical elements, multi-coating, a Direct Drive SSM (DDSSM) system for whisper-quiet focusing, a dedicated aperture ring with click stops, and dust/moisture resistance.
The lens will be released in April 2015 for $1,600.
The new 90mm f/2.8 is a medium telephoto macro lens designed for both super-close-up photos and for portraits. It’s the first mid-telephoto macro lens offered for the E-mount lineup, and features a 1:1 magnification ratio.
Features include built-in Optical SteadyShot (OSS) image stabilization, DDSSM focusing, 9 blade circular aperture, a focus hold button and sliding focus ring, and dust/moisture resistance.
It’ll start shipping in July 2015 for $1,100.
The 24-240mm f/3.5-6.3 is an all-in-one lens with a 10x zoom. Sony says it’s an “ideal travel partner” for handling everything you need to capture in daily life, allowing you to capture everything from wide-angle to telephoto without having to swap lenses.
The design includes 5 aspherical elements and one ED glass element, an advanced linear motor for zooming, OSS stabilization, and dust/moisture resistance.
It’ll arrive in March 2015 for $1,000.
Sony is also releasing four new converters for the E-mount. The new SEL075UWC and SEL057FEC are ultra-wide and fisheye converters, respectively, for full-frame E-mount lenses. Pair them with the new 28mm f/2, and you’ll have a lens that shoots 21mm or 16mm fisheye, respectively.
These are also the first converters that will embed correct EXIF data into each photo captured with them. They’ll cost $250 and $300, respectively.
There’s also a pair of VCL-ECU2 and VCL-ECF2 converters for doing the same thing for APS-C lenses. They’re compatible with the E 16mm f/2.8 and the E 20mm f/2.8, and will cost $160 and $180, respectively, when they’re available in May 2015.
Software Update for Speedier Startup
Sony today also released a new software update that speeds up start up time for certain full frame E-mount lenses. Customers will be able to pick up the update in late March 2015.

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